Oakley Week On Fuel TV

Posted 1 day ago by Matt Murray

For the first time ever, FUEL TV’s “The Daily Habit” will be filmed outside of Los Angeles, on location for a special Oakley Week in downtown Breckenridge, Colorado in front of an authentic mountain community. Look for Oakley’s world class athletes including Olympic gold medalist Shaun White,…


Tune In Monday To FUEL TV

Posted 2 days ago by Matt Murray

Airing Monday, December 1, at 8:30pm ET and 11:30pm ET (5:30pm PT and 8:30pm PT), and re-airing several more times over the next month, FUEL TV will showcase the “2008 The Oakley Arctic Challenge.”

Since its roots in 1999, The Arctic Challenge has become a historic snowboarding event with a…


Kevin Pearce confirmed for The Oakley Arctic Challenge

Posted 2 days ago by

Two times TAC-champion and defending TTR (World Pro Tour) champion Kevin Pearce is confirmed for The Oakley Arctic Challenge. The best quarterpipe riders in the world are heading for Norway to celebrate a decade of TAC.

It is soon 10 years since the first 12 riders entered the first TAC event.…


Rev Tour Drops in on Seattle

Posted 5 days ago by

The Rolling O Lab made the journey to Washington. Their mission was to educate the local Oakley retailers, sales associates, athletes, and local media. And The Rev tour delivered another home run on the west coast.

Chanelle Sladics was on location shooting for FUEL TV’s The Daily Habit. And…


Gretchen Bleiler named a National Geographic Adventure "Adventurer of the Year"

Posted 5 days ago by Tess Weaver

Adventure magazine recently held the third annual Best of Adventure awards ceremony at the National Geographic Society headquarters, sponsored by South Africa Tourism. The event honored the achievements and gear featured in the December 2008/January 2009 issue. Rob Gauntlett and James Hooper, the…